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In Growth
Oct 28, 2022

Director of Marketing

At Feeld, we are building an inclusive, human-centred product and are looking for a Director of Marketing to join our remote team and change how people perceive dating, sexuality and relationships.

Summary:

At Feeld, we are creating a world where women can explore their desires without judgment and couples can design their relationships. We are building an inclusive, human-centred product and are looking for a Director of Marketing to join our remote team and change how people perceive dating, sexuality and relationships.

You will be responsible for developing short-term and long-term strategies across the board, leading our marketing teams and working closely with the VP of Growth in order to unlock and optimise Feeld’s growth objectives.

To be right for this role, you should have 7 - 10 years experience in a dynamic, growth-focussed marketing environment, and the proven ability to design and implement best-in-class campaigns.

What you will do:

  1. Own and develop everything to do with the marketing functions within Feeld’s Growth Circle, including planning, strategy, reporting, and managing the yearly budget.
  2. Devise, create and oversee innovative, industry-leading marketing campaigns that deliver on the growth goals of Feeld.
  3. Closely monitor current market trends and competitor activities, and develop creative marketing strategies that take these into account.
  4. Develop and lead our influencer and affiliate marketing efforts.
  5. Build and support a world-class marketing team.
  6. Manage and maintain strong relationships with external agencies and vendors.
  7. Collaborate with others across departments, and build and execute a communication strategy that aligns our Growth and Creative teams.
  8. Learn from previous marketing experiments how we can maximise performance across our current channels, as well as unlocking the potential of new avenues.

How you will grow:

  • Broaden your understanding of app-specific marketing opportunities.
  • Gain experience of working collaboratively across departments to align and achieve objectives.
  • Expand your confidence when it comes to designing and implementing ambitious, cutting-edge campaigns.

About you:

  • You have 7 -10 years of experience across the whole range of the marketing spectrum, including Product, Growth, Digital and Influencer.
  • You pride yourself on your analytical rigor, and a mentality driven by data and process.
  • You’re creative and unafraid to do things differently.
  • Your verbal and written communication skills are razor-sharp.
  • You’re growth-focussed and open-minded about exploring new avenues to achieve success.
  • You’re consistent and decisive, with the confidence to change direction on projects and experiments with low ROI.
  • You have a flexible, selfless approach to collaboration and execution.
  • Your creative approach to problem-solving means you see challenges and threats as opportunities.
  • You’re able to balance managing teams with competing priorities and with various skill levels.

Bonus points:

  • You have experience of fully, or mostly, remote working.
  • You have experience of working in a fast-moving start-up or scale-up environment.
  • You’re passionate about contributing to a more open, human-centred workplace.

About us:

Feeld is an independent, experimental and fully remote organisation reshaping the dialogue on dating and sexuality. The company was founded in 2014 and has evolved since to become the open, distributed structure it is now. We have a naturally agile and fluid culture. The whole team is fully remote, which means you work where and when helps you perform at your best. We regard autonomy highly and treat our organisation as a product – we iterate, improve and test things internally to see what works best for everyone.

Our culture:

We believe in creating a safe work environment through humanity, fluidity, safety, transparency and progressiveness. When hiring, we look for culture add rather than culture fit.

Because we are a fully remote team, it’s especially important that we create an environment where our colleagues feel included and connected as humans.

Diversity, equity, inclusion and belonging at Feeld:

Feeld promotes open-mindedness, inclusion, diversity and kindness, both in the world and among our own workforce.

We encourage and welcome applications from people with a history of marginalisation, whether because of race, gender expression or identity, sexual orientation, national origin, disability (seen or unseen) or any confluence of intersectional identities.

Our goal is a barrier-free application process and working environment. If you require further details or assistance or have any questions about this process, please let us know at [email protected].

Compensation and perks:

We are conscious of how our work and decisions impact other humans and the environment. We design our product and organisation with consideration for the wellbeing and happiness of our members and colleagues. We believe in technology and working environments that enable people to live a meaningful, fulfilled life.

Therefore, we offer our staff:

  • Flexible working hours
  • Unlimited paid time off
  • A fully remote working situation
  • $3,500 USD annual expense budget
  • $4,000 USD equipment and home office budget
  • Learning & development budget
  • On demand therapy sessions and mental health support via Spill
  • Company retreats
  • Access to the Feeld Flat in Porto, Portugal

Feeld’s way of working is designed to proactively prevent burnout and an “always on” culture.

One of our Core Values is: Transparent. We strive for complete openness of information within the organisation and for enabling honesty on our platform. Internally, we keep decision-making transparent to keep each other accountable and make sure all voices are heard.

That is why we offer:

  • Open and transparent salaries
  • Baseline Freedom Salary of $80,000 or £60,000 per year for all roles
  • Equity for all staff

Our interview process:

  • Your first conversation with Feeld will be a screening call with our recruiter, where you’ll be able to ask - and receive answers - regarding any general questions you have and to confirm the role is a fit for what you’re seeking.
  • Your second conversation will connect you directly with the hiring manager for the role you’re applying to. Here, you’ll have a chance to ask more questions about the work you’ll be doing. This conversation will also focus on your past work experiences.
  • The next step for most of our roles is a candidate challenge. This is an evaluation of the skills relevant to be successful in this role and generally takes about an hour to complete.
  • Your third conversation allows you the opportunity to meet the team members you might be working with on a daily basis. Here, you’ll be able to ask questions about team processes, workflow, and the employee experience at Feeld.
  • We generally make an offer within 2 weeks of our final call, and offer a flexible start date that can begin as early as the next Monday after you sign our offer documentation.
  • Of note: all of our interviews are conducted remotely, and our interviewers will work with you to find an agreeable interview time based on mutual availability.

We understand we're asking you to invest your time and best efforts in our process, and are appreciative of getting the chance to better know who you are as a person and candidate. In return, we’re committed to offering transparent communication and prompt feedback as you navigate this application with us.

To find out more about Feeld, download our app on iOS or Android.

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