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In Growth
Jul 26, 2022

Growth Marketing Optimiser

We're looking for a Growth Marketing Optimiser to join our remote team and make a change in how people perceive dating, sexuality and relationships.

At Feeld, we are creating a world where women can explore their desires without judgment and couples can design their relationships. We are building an inclusive, human-centered product.

We’re looking for a Growth Marketing Optimiser to join our remote team and change how people perceive dating, sexuality, and relationships.

You will be responsible for ensuring all initiatives within the Growth Marketing function are running as efficiently and smoothly as possible and will be a driving force in ensuring experimentation is a mindset and a process spread throughout the Growth team and beyond.

To be right for this role, you should have experience within the global app marketing space including experience in ASO, SEO, CRO & performance marketing.


What you will do

  • Partner with the head of the Growth Marketing function in optimizing all growth initiatives, plans & campaigns including, but not limited to performance marketing, affiliate marketing, CRO, SEO, ASO, Offline Media & growth experimentation
  • Provide ongoing channel analysis and reporting to assist in creating optimization recommendations for our ever-evolving growth marketing strategy
  • Collaborate cross-functionally with Creative, Data & Product teams to create engaging and progressive user journeys through creative briefing, production & testing
  • Design effective A/B and multivariate tests across the end-to-end conversion journeys, analyze test results to provide relevant insights, and make recommendations based on outcomes/results (e.g. from creative testing on display channels to screenshot testing on App Store to CRO tests on our website)
  • Partner with the Creative team in the ongoing development and implementation of our global ASO strategy
  • Ensuring the workflow of the function and its marketing materials are operating with world-class quality
  • Liaise with third-party growth partners ensuring deadlines and deliverables are met


Requirements

About you

  • You will have experience in growth marketing
  • You will be proficient in data analysis and reporting
  • You will have the ability to plan and prioritize work while managing multiple projects
  • You will have strong interpersonal skills for efficient stakeholder management
  • You will be inquisitive and creative in identifying and resolving any growth blockers


Our interview process

  • Your first conversation with Feeld will be a screening call with our recruiter, where you’ll be able to ask - and receive answers - regarding any general questions you have about our culture and to confirm the role is a fit for what you’re seeking.
  • Your second conversation will connect you directly with the hiring manager for the role you’re applying to. Here, you’ll have a chance to ask more questions about the work you’ll be doing. This conversation will also focus on your past work experiences. in order to provide our hiring manager greater insight into how you’ll
  • The next step for most of our roles is a candidate challenge. This is an evaluation of the skills relevant to being successful in this role and generally takes about an hour to complete.
  • Your third conversation allows you the opportunity to meet the team members you might be working with on a daily basis. Here, you’ll be able to ask questions about team processes, workflow, and the employee experience at Feeld culture.
  • The final step in our interview process is a final call to follow up with any questions you have that have been left unanswered at this stage of your application.
  • We generally make an offer within one week of our final call and offer a flexible start date that can begin as early as the Monday after confirming our offer is accepted.
  • Of note: all of our interviews are conducted remotely, and our interviewers will work with you to find an agreeable interview time based on mutual availability.


We understand we're asking you to invest your time and best efforts in our process, and are appreciative of getting the chance to better know who you are as a person and candidate. In return, we’re committed to offering transparent communication and prompt feedback as you navigate this application process with us. We appreciate you giving Feeld your consideration and we look forward to hearing from you!

Benefits

About us

Feeld is an independent, experimental, and fully remote organization reshaping the dialogue on dating and sexuality. The company was founded in 2014 and has evolved since to become the open, distributed structure it is now. We have a naturally agile and fluid culture. The whole team is fully remote, which means you work where and when helps you perform at your best. We regard autonomy highly and treat our organization as a product – we iterate, improve and test things internally to see what works best for everyone.


Our culture

We believe in creating a safe work environment through humanity, fluidity, safety, transparency, and progressiveness. When hiring, we look for culture add rather than culture fit.

Because we are a fully remote team, it’s especially important that we create an environment where our colleagues feel included and connected as humans.


Diversity and equity, inclusion and belonging at Feeld

Feeld promotes open-mindedness and inclusion, diversity, and kindness, both in the world and among our own workforce.

We encourage and welcome applications from people with a history of marginalization, whether because of race, gender expression or identity, sexual orientation, national origin, disability (seen or unseen), or any confluence of intersectional identities.

Our goal is a barrier-free application process and working environment. If you require further details or assistance or have any questions about this process, please let us know at [email protected].


Compensation and perks

We are conscious of how our work and decisions impact other humans and the environment. We design our product and organization with consideration for the well-being and happiness of our members and colleagues. We believe in technology and working environments that enable people to live a meaningful, fulfilled life.

Therefore, we offer our staff:

  • Flexible working hours
  • Unlimited paid time off
  • A fully remote working situation
  • £225 GBP monthly expense budget
  • £3k GBP equipment and home office budget
  • Learning & development budget
  • On-demand therapy sessions and mental health support via Spill
  • Company retreats
  • Access to the Feeld Flat in Porto, Portugal


Feeld’s way of working is designed to proactively prevent burnout and an “always on” culture.

One of our Core Values is: Transparent. We strive for complete openness of information within the organization and for enabling honesty on our platform. Internally, we keep decision-making transparent to keep each other accountable and make sure all voices are heard.

That is why we offer:

  • Open and transparent salaries that have eliminated the gender pay gap internally
  • Baseline Freedom Salary of $80,000 or £60,000 per year for all roles
  • The base salary for this role is determined by Level and Step, as well as geographic location.
  • Equity for all staff


To find out more about Feeld, download our app on iOS or Android.

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